Brando is a branding solution based on Ross XPression that provides support for displaying Bugs, Lower Thirds, Next Ups, Voice Overs, Tickers, Bumpers, and Switcher graphics.
Brando reads XPression projects to discover the resource scenes created for channel branding. Brando uses a naming convention for the scenes in the XPression projects to distinguish between the different types of resources.
For example, all bugs in an XPression project must have scene names with the prefix Bug for it to be a Bug resource. To have the current program name displayed in the scene, a resource tag with the name “Now” must be added to the scene.
Brando workflows include the following:
Create Graphics & Load Into Brando
- Add a Channel
- Create Resource Scenes
- Send Resources to Brando with Gears
Schedule Your Content
Set Up Output
Master Control Operation
- Switcher Control
- Switcher Ticker
- Switcher Trouble Boards (also known as static switcher scenes)
In this section:
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Create
Setup your channel’s branding scenes using Ross Xpression Studio. Designers can continue using their favourite toolsets to reduce the learning curve and quickly bring rich graphics into Xpression. 3D models can be animated by segment for captivating effects. Using predefined resource tags in your scenes, an entire channel can be run with less than a dozen dynamic boards.
Schedule
Web based content authoring and play out scheduling with secure access allows you to control Brando from any desktop, laptop or tablet with a browser. Easily schedule Bugs, Lower3rds, Next Ups, Voice Overs, Tickers, Bumpers and Promotions across multiple channels. Quickly schedule months of programming.
Play
The Player combines your scenes with the scheduled content at broadcast time. Scene playback is triggered from broadcast traffic, automation play lists and time code for the highest automated broadcast available. Powerful 3D graphics driven by the Ross Video Blue Box to leave an impression on your viewers. As-Run reports provide proof of play for your sponsored segments.
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